Page 17 - HUB-4 Magazine Issue 86

Hillhead 2024
Preview
The CMM's primary advantage lies in its unparalleled accuracy and repeatability, measuring down to an astonishing 2 microns (0.002 mm) compared to Portable CMM Arms' 40 microns (0.04 mm). This heightened precision ensures that every component supplied by CMS Cepcor adheres meticulously to relevant specifications, consistently meeting rigorous quality standards.
By bolstering inspection capabilities, CMS Cepcor instils greater confidence in customers and suppliers, enhancing its reputation and fostering strong partnerships. Moreover, the CMM offers exceptional repeatability, executing semi- automated inspection programs akin to CNC machines. This efficiency allows inspectors to allocate their focus to other critical tasks while the CMM seamlessly conducts its functions, exemplifying CMS Cepcor's dedication to precision engineering.
Recent Accolades
CMS Cepcor's commitment to
excellence has earned it a
prestigious King’s Award for Enterprise in International Trade. This
esteemed accolade,
announced on May 6th, recognises the
company's outstanding growth in overseas sales,
marking the third time in its history that it has been honoured for excellence in global business
operations. Previous acknowledgments include the Queen's Award in 2012 and 2019, underscoring CMS Cepcor's dedication to engineering excellence, product quality, and high levels of customer service.
Matthew Weare, Group CEO, expressed delight at receiving the award, attributing it to the collective effort and investment made by the entire team. With group revenue projected to surpass $100 million for the first time, CMS Cepcor is poised to capitalise on its export successes in existing markets while planning for further growth in new territories, positioning the company for an exciting future.
Future Plans
While CMS Cepcor's undeniable scale might occasionally fly under the radar, the company is determined to change this perception. To address this oversight, the company is launching an innovative marketing strategy, debuting at the Hillhead Exhibition 2024. The campaign, aptly named “Wait for Nothing,” seeks not only to solidify the brand’s presence but also to firmly establish its status as the industry's premium aftermarket parts supplier.
Extensive research has revealed that CMS Cepcor stands out for its fast response times, setting it apart from many competitors in the field. At the heart of the campaign lies a humorous and slightly exaggerated video series depicting a quarry manager accustomed to enduring long waits for spare parts. However, a whimsical turn of events occurs when a large blue crate, stamped with the slogan "Wait for nothing," unexpectedly appears beside him, disrupting his day— a creative illustration that captures CMS Cepcor’s proactive service and reactive response time to reduce downtime and keep their customers crushing.
With this campaign, CMS Cepcor seeks not only to change perceptions but also to redefine expectations, ensuring that its reputation aligns with its true scale. Beyond the surface, CMS Cepcor continues to innovate, excel, and lead the way in the global aftermarket parts industry.
Experience the CMS Cepcor difference at Hillhead 2024! Visit Stand E25 and take on the Batak board game to witness their rapid reactions—a playful representation of CMS Cepcor's dedication to efficiency and reliability. Challenge yourself against the industry's leading aftermarket parts supplier. Dare to test if you are faster than your supplier?
www.hub-4.com May/June - Issue 86
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