Powerscreen hosts 400 guests to its Global Dealer Conference in Italy

Powerscreen®, leading providers of mobile crushing, screening, and conveying equipment, recently hosted its global dealer conference, which saw almost 400 guests descend upon the stunning backdrop of Northern Italy to take in a series of insightful presentations, new product launches, and honour some of the founding members of the Powerscreen family who have made the brand a powerhouse in the crushing and screening industry.

Sean Loughran, Business Line Director for Powerscreen welcomes attendees to the Powerscreen World Dealer Conference
The conference included informative presentations from across the Powerscreen business on topics including technical sales, aftersales support, new product development, marketing, and digital solutions. A key highlight was a dealer panel discussion with representatives from Powerscreen New England (USA), Van der Spek (Netherlands), Powerscreen Crushing and Screening (USA), Powerscreen Mid-Atlantic (USA), Blue Central (UK) and Lincom Group (Australia). The discussion explored challenges and emerging trends in areas such as building and retaining the right team, aftersales service and support, marketing, and rental best practices. Breakout sessions also provided insights and feedback on what products distributors feel are needed.in the Powerscreen portfolio as well as what the future of the global crushing and screening industry will look like.

A key highlight was a dealer panel dicussion that explored challenges and emerging trends in the industry
Neil Robinson, Powerscreen Product Director unveiled five new models to the product portfolio— Premiertrak 450, Trakpactor 480/480SR, Warrior 1800X, Warrior 1200 Hybrid, and the CT80R tracked conveyor. A remarkable machine demonstration was held at Cave Rossetti S.p.A with the support of Impianti Industriali, Powerscreen distributor in Italy. In total, there were 15 machines on display which included a combination of working machines and static display units.

A combination of working and static Powerscreen equipment was on display at a nearby Italian customer site
The conference culminated in an awards ceremony to induct new members to the Powerscreen Hall of Fame—Pat O’Neill, Powerscreen HQ, Paul Campbell, Powerscreen of California, Dennis Grant, Powerscreen of Florida, and Pat McGeary, Blue Group—members of the Powerscreen family who had incredible stories to share on what it took to establish their businesses that have contributed to the brand’s long-term development and success. The ceremony also acknowledged distributors for their exceptional performance in the areas of sales, customer service, marketing, training engagement and spare parts support. The evening finished in style with entertainment provided by legendary traditional Irish music band, More Power to Your Elbow.

The Powerscreen conference closed with traditional Irish music from 'More Power to Your Elbow'
“Our global conference in Italy nurtured the legacy that is Powerscreen and provided an opportunity to honour those who left Ireland decades ago to lay the foundations of our success,” said Sean Loughran, Business Line Director for Powerscreen.

“It was also a means to rekindle the invaluable relationships we have forged throughout our journey—allowing time to connect, share experiences and explore shared opportunities for future growth. We are truly humbled by the support and dedication of our global distribution network. Together, we look forward to an exciting future ahead filled with innovation, collaboration, and lasting togetherness."

For more information about Powerscreen please visit www.powerscreen.com 

Associated Businesses

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